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CLIENT Whirlpool - Every Day Care AGENCY Zulu Alpha Kilo http://www.zulualphakilo.com/ MEDIA Television MARKET Home Appliances, Furniture and Gardening CREDITS CREATIVE DIRECTOR Zak Mroueh Allen Oke ART DIRECTOR Jamie Mageau Guilherme Bermejo WRITER Kaidy Wong Nick Doerr PRODUCER Jackie Pal PRODUCTION COMPANY zulubot DIRECTOR Katie Dellamaggiore EDITOR Rod Christie MUSIC & SOUND Berkeley Inc. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567093681905-ASZ4CFILI7AO59H286YV/Screen+Shot+2019-08-29+at+11.43.28+AM.png XM - Ruffino https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567020732202-7P37OA4M54FZCZ47GYOO/image-asset.jpeg XM - Bell https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567020676659-CJ8UP6S2S94Q0ZYLWILC/Screen+Shot+2019-08-28+at+3.30.35+PM.png XM - People for Good - The Human Race https://www.jackiepal.com/content daily 0.75 2022-10-27 https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1587905483982-BUKF4AMVS8MPT28FLYOZ/image-asset.png Content - OPG "We Work with Nature" https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1587905483982-BUKF4AMVS8MPT28FLYOZ/image-asset.png Content - OPG "We Work with Nature" https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1664733006866-SAIM8RXAZ0R11MGXURNI/image-asset.png Content - The Micropedia of Microaggressions https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1666891636716-B3R26SOF8QPWXZOAM0WD/image-asset.png Content - The Future of Electric Vehicles https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1664732799633-5I71KT72YP08PKRLDLER/image-asset.png Content - SingleCut Notes https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1612544971362-3C4A1Q7VKAIJE139Q8FY/image-asset.png Content - & Chill- Trojan's First Ever Feature Length Film https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567099860925-VS6ELMP1HXQGFZ7HUU4Z/image-asset.png Content - Whirlpool Samas Lunchbox https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1587921441468-ERANHSQAG1T1M3OU6B19/image-asset.png Content - This or That – LG G8X with Norman Powell and Dewan Hernandez https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1605715673536-YWA3CNTOI7YN0QRZQBK2/image-asset.jpeg Content - The League of Trees A fully integrated campaign that included videos, activations on the Bruce Trail, a comic book and social assets for sharing. https://static1.squarespace.com/static/5b51f554620b85b0619b7fe9/5d66b3af6044f700019c5137/5d680b804646780001eb52df/1567099776564/ Content https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1587906222489-RIV6NPWN256I703KKV30/image-asset.png Content - Canadian Women's Foundation: The Tireless https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1605799778657-TWOXEI49MKEZBSRY1OES/image-asset.png Content - Log into Facebook https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567100032937-L31TBGMVM6P6RAWTU1RR/Screen+Shot+2019-08-29+at+1.33.35+PM.png Content - Kate O'Hara for Collective Arts https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567110112424-C4PSZPKAFNTYR0FPFNUK/Screen+Shot+2019-08-19+at+2.59.26+PM.png Content - Galleria on the Park: Blood Brothers https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567111024716-GR02V8CGY7IY5CWK2BDC/Screen+Shot+2019-08-29+at+4.35.15+PM.png Content - Galleria on the Park - Carpio https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567100169016-8GT394V3LVCFL5DT743A/Screen+Shot+2019-08-29+at+10.59.43+AM.png Content - Moosehead - The Journey https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1567205950637-OB9M4Z9ARZ4I85PGVCU9/Screen+Shot+2019-08-30+at+6.57.40+PM.png Content - Bobcat Real People. 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1fb78675-4d15-43ef-832b-43f5a6db05c2/9f615858e99ce8566581b1af829cedd5.gif XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/a54ca5e4-481b-4098-95b3-87e70a488d35/c15b00efbaf2d3953553fe7570d13327.jpg XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/e9beed37-8322-4cdc-8c70-4538d47b3f07/ngenscreen.gif XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/97262187-a17c-4c6c-801a-91570c44e5fa/d78ac18ae3ec439e9864ea9c70e610b2-2684x3072.jpg XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/0cb5aa4e-8c20-4786-b7a6-0e9e02fac628/1532a1e3ee4de5f54114bf8d54a54f4d-scaled.jpg XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/be586142-e6a2-4a6b-9cb2-7be82fc16623/Instagram-post-7-1.png XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/45b5df6c-f9f9-480b-85e6-69644a0b2c2e/d67d788a173db2aabbc9908110d2726c-scaled.jpg XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/6c817ccd-df54-43a3-92fa-761ec0c67cd5/382ab061f5299271a1ecc3bb77055b77-scaled.jpg XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/df9c0de4-a357-4c88-85d7-2719918f3d66/Screenshot+2024-11-20+at+12.05.12+PM.png XM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/e94f119b-6bba-4acf-9ffb-501f3f668b3a/Frame-9.png XM - 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People for Good Format: Doc Style – Online/TV Amidst a climate in the U.S.A that was seeing a country divided, People for Good wanted to put out a message before the holidays that reminded us that we all fit. In order to tell this story we took to the streets to pair perfect strangers hip to hip – with the togetherness shirt. The result, a reminder that regardless of our differences, we all fit in this world together. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532126167382-DBSUG35X1Y1YKCSFZA1L/Ace+Bakery%3A+Bread+Three+Ways Work - Ace Bakery Ace Bakery prides itself on carrying a varietal of breads, for any and all occasions. Focusing primarily on their loaves, we wanted to tell the story of one bread and all the ways you could slice it. To do this, we used motion to create a more playful narrative. Feeling less like a spot, the video was stylized like a short film to show the many imaginative ways Ace Bakeries bread can fit into your life. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532283620722-ZDEJ2B77HG988AI7MGNK/Coors+6ix+Can Work Format: Pre Roll and Social Content To launch the new Coors Light tall can, in partnership with Raptors, our clients created a customized tall can rack. We helped them create various social media assets to play on Instagram and facebook. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532284030954-E1NIS8KSWEXW0XC0RA4T/H%26P_05.jpg Work Format: Pre Roll, Billboard and Social Content To promote Bell’s fast network our client wanted to create a spot that could be digested easily from any medium. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532284054554-ROOV2M49GKTSRCCXYSJH/H%26P_03.jpg Work Format: Experience/Social Content To promote the launch of their website, Curati created a pop up gourmet mustard experience with a local hot dog vendor. We helped with execution of the activation in addition to capturing the live experience. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532284081863-PL60SMQWP7U8GEXKGT9L/H%26P_02.jpg Work How do we breakthrough a market that is almost exclusively autonomous and change the conversation to remote driving? We knew the typical corporate style video wouldn’t cut it so we aimed to tell a more narrative driven story that any audience could connect to. Instead of highlighting the attributes of the product, we dug deeper to communicate the benefits via candid interviews with the drivers themselves and the creators. https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532354792863-PLKZUWC7HDXQV688Q079/Screen+Shot+2018-07-23+at+10.06.19+AM.png Work Format: Social Content/Digital To promote a series of new Kitchen Aid products and appliances we produced a spring series of recipes that would highlight the features of each product. https://www.jackiepal.com/schedule daily 0.75 2018-07-24 https://www.jackiepal.com/location daily 0.75 2018-07-22 https://www.jackiepal.com/final-words daily 0.75 2018-09-25 https://www.jackiepal.com/divider-2 daily 0.75 2016-04-15 https://www.jackiepal.com/getintouch daily 0.75 2019-01-31 https://images.squarespace-cdn.com/content/v1/5b51f554620b85b0619b7fe9/1532354029073-N6QDOIQ7EH5E2UZPHACD/mulberry-roger-and-monty-country-shot.jpg Get in touch for an estimate 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